Summer is officially underway and the July Fourth holiday is just a week away.
Summer is here and it’s a great time to enjoy family, friends and fireworks. Please be careful while enjoying all of the above. The U.S has a rich history going back to it’s humble beginnings more than 250 years ago. Below is a brief summary of those days leading to the country’s independence from Great Britain.
When you’re not celebrating, here is something to think about.
Summertime Marketing for Greater Fall Revenues
Summer is a great time to cruise. That’s true for vacationers and some business owners. The ebb and flow of business — unless you’re an air conditioner repair company — can slow a bit in the summer. This is often due to the heat and potential customers being occupied with other plans this time of year. However, it is a great time to up your marketing game to make sure the production funnel fills quickly when September is at the top of the calendar.
The Sign2Day marketing experts can offer your business professional advertising materials and a strategy for print and digital platforms, because they 
don’t want you to miss these opportunities. After all, these are platforms where people turn with confidence for goods and services.
Summer is a time to evaluate your print materials and company brand. Does your logo look clean and up to date? Do you have yard signs, brochures and direct mail pieces that all match and match your “company brand” you’re promoting? Do you need a trade show display for winter 2023 or spring 2024 events? Do you have a company vehicle that needs graphics to transform it into a rolling billboard? Sign2Day can help with all of these needs and more.
Consider these questions about your digital footprint.
Is your website up to date and effective at communicating your company’s value proposition? Does it have good images and graphics? Is it optimized (SEO) for search rankings that put you above your competitors? If you do a Google search on your company’s business sector and your site isn’t easy to find, let the digital marketing professionals at Sign2Day help. Remember, if you can’t easily find your digital listing, your potential customers probably can’t find it either.
The History of Independence Day
On July 4, 1776, the thirteen colonies claimed their independence from England, leading to the formation of the United States. The colonies and England had already been at odds for a year when the colonies convened a Continental Congress in the summer of 1776. Richard Henry Lee of Virginia presented a resolution in a June 7th session in the Pennsylvania State House. That resolution included these now-famous words:
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“Resolved: That these United Colonies are, and of right ought to be, free and independent states, that they are absolved from all allegiance to the British Crown, and that all political connection between them and the State of Great Britain is, and ought to be, totally dissolved.”
These words led to the drafting of a statement presenting to the world the colonies’ case for independence. Members of the committee included famous patriots John Adams of Massachusetts, Benjamin Franklin of Pennsylvania and Thomas Jefferson of Virginia. The task of drafting The Declaration of Independence was given to Jefferson.
On July 1, 1776, the Continental Congress reconvened, and on the following day, the resolution for independence was adopted by the colonies. The Declaration was officially adopted and ratified on the afternoon of July 4.